Hi! I’m Jamie.
Mission-driven marketing leader with 10+ years of marketing leadership experience for industry-leading technology companies where I have focused on Pipeline Strategy, Growth, Brand, and Product Marketing while building high performing, goal-obsessed teams.
Check out my work highlights.
Ed-tech rebrand
Developed and implemented a comprehensive brand strategy for all Teach For America properties; including a complete brand refresh and new brand system to increase brand strength nationally and across over 50+ regions.
HR software site restructure
Shifted marketing-facing website with 300,000 monthly logins to a composable content management system; orchestrating stakeholder workshops, content testing, and engineers to ultimately personalize content and accelerate revenue.
Sales marketing campaigns
Led integrated marketing campaigns for the skills-based volunteering technology that is powering corporate social responsibility efforts for global brands including Patagonia, Hasbro, and MassMutual.
Collateral samples
Strategy leader responsible for a mix of channel, content, and campaigns to drive top of funnel sales leads measured through:
Lead scoring
Account engagement score
Domain authority
Conversion rate optimization
CAC
Take 1 minute & watch a clip :) You earned an inspo break 🍿