I believe that combining beautiful things with data-driven strategy catalyzes change.

Industry specialities

  • Startups

  • Social impact / B-Corp

  • EdTech

  • FinTech, specifically Community Reinvestment Act + economic mobility + high-net individuals

  • 501c3’s, including community foundations + health conversion organizations

Skills profile

  • Marketing Strategy, Roadmaps, and Budgeting

  • Customer Acquisition Marketing (Outbound & Inbound)

  • Product Marketing

  • Conversion Rate & Site Optimization

  • Community Growth & Management

  • Customer Retention Marketing & Loyalty Programs

  • Content Marketing & SEO

  • Marketing & Web Analytics

  • Social Media & Social Advertising

  • Competitive Research

Tools

  • Digital Marketing: Hubspot Marketing, Hubspot CMS, Intercom, LinkedIn Navigator, GoogleAds, Semrush

  • CRM: Hubspot, Salesforce, Salesloft

  • Sales Enablement & Intent: Highspot, Memory Blue, CIENCE, G2, ZoomInfo, Gong

  • Design & Project Management: Figma, Notion, Miro, Airtable

  • Analytics: Google Analytics, Tableau, Full Story